Executive Development Programme in Strategic Selling and Negotiation
-- viewing nowThe Executive Development Programme in Strategic Selling and Negotiation is a certificate course designed to empower professionals with essential skills for career advancement. This programme emphasizes the importance of a comprehensive approach to selling, focusing on building long-term client relationships and creating value for both parties.
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Course Details
• Strategic Selling Foundations: Understanding the strategic selling process, building relationships, and identifying customer needs
• Sales Strategy Development: Creating effective sales strategies, setting goals, and analyzing competition
• Understanding Customer Behavior: Analyzing customer decision-making, buying habits, and influencing factors
• Effective Communication: Building rapport, active listening, and persuasive communication skills
• Negotiation Techniques: Preparation, creating value, concession strategies, and closing deals
• Key Account Management: Managing and growing key accounts, analyzing customer value, and developing action plans
• Sales Presentation Skills: Designing and delivering impactful sales presentations, handling objections, and closing deals
• Sales Analytics and Metrics: Analyzing sales data, setting targets, and measuring performance
• Digital Sales Strategies: Utilizing digital tools, social selling, and online presence to drive sales growth
• Ethical Selling and Negotiations: Maintaining ethical standards, understanding legal issues, and building a positive reputation
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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