Executive Development Programme in Sensory Science for Growth
-- ViewingNowThe Executive Development Programme in Sensory Science for Growth certificate course is a vital program designed to meet the increasing industry demand for professionals with a deep understanding of sensory science. This course highlights the importance of sensory science in various industries, including food, beverage, cosmetics, and flavors.
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โข Sensory Science Fundamentals: An introduction to the basic principles and concepts of sensory science, including the physiology of the senses and the measurement of sensory responses.
โข Product Development and Sensory Evaluation: Understanding the role of sensory science in the product development process, including methods for sensory evaluation and testing.
โข Consumer Research and Sensory Testing: An exploration of the use of sensory science in consumer research, including the design and implementation of sensory tests and the analysis of consumer data.
โข Sensory Quality Control and Assurance: Best practices for sensory quality control and assurance, including the development and implementation of sensory specifications and the use of statistical process control.
โข Sensory Data Analysis and Interpretation: Techniques for analyzing and interpreting sensory data, including the use of descriptive statistics, sensory discrimination tests, and sensory difference tests.
โข Advanced Sensory Methods: An in-depth look at advanced sensory methods, including time-intensity testing, temporal dominance of sensations, and flash profile.
โข Sensory Marketing and Branding: Understanding the role of sensory science in marketing and branding, including the use of sensory cues to create brand identity and influence consumer behavior.
โข Ethics in Sensory Science: A discussion of the ethical considerations in sensory science, including the responsible use of sensory data and the protection of human subjects.
Note: The above units are not in any specific order and some of the units can be adjusted depending on the organization and the audience of the Executive Development Programme.
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