Executive Development Programme in EOS Brand Portfolio Optimization
-- ViewingNowThe Executive Development Programme in EOS Brand Portfolio Optimization is a certificate course designed to provide learners with the essential skills required for successful brand management in today's complex business environment. This program focuses on the EOS (Explore-Optimize-Scale) approach to brand portfolio management, which enables organizations to unlock the full potential of their brand portfolio and drive long-term growth.
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EOS Brand Portfolio Strategy
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Understanding EOS Brand Architecture
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Brand Portfolio Optimization: Theory and Frameworks
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Portfolio Analysis: Tools and Techniques
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Brand Positioning and Differentiation
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Portfolio Simplification and Rationalization
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Mergers, Acquisitions, and Divestitures in Portfolio Management
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Organizational Alignment and Change Management
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Measuring and Communicating Portfolio Performance
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EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
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- TwoThreeHoursPerWeek
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