Masterclass Certificate in Content Strategy: Virtual Mastery
-- ViewingNowThe Masterclass Certificate in Content Strategy: Virtual Mastery is a comprehensive course designed to empower learners with essential skills for career advancement in the content strategy industry. This program focuses on enhancing your ability to create and manage effective content strategies that drive business success in the digital age.
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⢠Unit 1: Content Strategy Fundamentals
⢠Unit 2: Audience Research and Segmentation
⢠Unit 3: Buyer Personas and Customer Journey Mapping
⢠Unit 4: Setting Content Goals and KPIs
⢠Unit 5: Brand Voice and Style Guidelines
⢠Unit 6: SEO and Keyword Research for Content Strategists
⢠Unit 7: Content Planning and Calendar Creation
⢠Unit 8: Content Production and Workflow Management
⢠Unit 9: Content Distribution and Promotion
⢠Unit 10: Measuring and Analyzing Content Success
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